Giving gifts on Vietnamese Tet, which has been long a  traditional custom in Vietnam’s ancient culture, represents not only the  close relationship but also the thorough and subtle of human behaviors.
Vietnamese  are extremely careful in talking and behaving on the very first days of  New Year, as it can determine the good fortune throughout the year.
In the past and present
Hundred  years ago, Vietnamese, most living in rural areas, had a convention of  exchanging agricultural products as the gifts whenever the Lunar New Year came. A pair of rice sticky square rice cake,  a cock or wine kept in pottery gourd was believed to contained the  essence of heaven and earth; thus would show the amiability among  families and signified their dream of prosperity and a full future.
In  the past, the tough living conditions made it difficult for people to  have new clothes frequently but only on the occasion of New Year. This  reason explained why children often gave a new piece of red cloth or  velvet scarf for parents, in order to express their respect, gratitude,  and the hope for good health.
Over  times, giving gifts on Tet Holiday has become a special piece of  traditional culture that is well-preserving and passing to the following  generations. Since the society is modernized and relationship among  people has altered to catch up with the speed of development, giving  gifts is not a must for token of exchange anymore, but a part of rules  of propriety.
Besides the traditional  meanings as neighbors, friends and families ties; giving gifts  represents the long-lasting corporation between colleagues or business  partners as well. Nowadays, people are willing to pay millions for  luxuriously limited “baskets” of gifts, giving to bosses, wishing for  support for future career.
What to give in Tet Festival?
Choosing  gifts for Tet Festival is definitely not an easy task, due to the  complicated norms and religion beliefs. Normally, Vietnamese will avoid  giving kittens (as their meow sounds like “ngheo”- poor in Vietnamese),  ink (because the color of black is considered bad fortune) and sharp  items such as knives and forks.
While  clothes, scarfs and sticky rice square cakes are still the  traditionally meaningful gifts that parents and the elderly often  receive from children; there are many modern products that can be used  as gifts also.
Here are among the most popular gifts given for Tet Festival:
A branch of peach blossom
Together  with kumquat tree, peach blossom is regarded as the irreplaceable  decoration for Tet Festival in Vietnam. Legend has it that peach blossom  is the home of two deities who can control evil spirits, thus, a branch  of peach blossom in New Year will drive all the ghosts and bad fortune  away.
There are a few kinds of peach  blossom, from the red, pink to the white ones, depending on whether it  is grown in mountainous or plain area. In Hanoi,  Nhat Tan’s flower garden is most famous for carefully-planted peach  blossom, while in Moc Chau, we can easily see wildly high peach blossom  trees.
Wine and gift baskets
If  in the past, wine is kept in pottery gourds, nowadays; those old gourds  are replaced by modern wine bottles with well-known brands coming from  both local and all over the world. However, the meaning of wine as the  gift of New Year has remained unchanged.
It  takes a lot of time for wine to ferment and distil; so wine is highly  appreciated by Vietnamese. Nevertheless, drinking wine can make people  feel warm and energetic, which are exactly what people wish for their  upcoming year.
If you have a  Vietnamese business partner, it is time to further enhance your bonds by  sending them a gift basket with branded wine.
Red items
Spring  is the season of the brightest and most effulgent colors. Especially in  Asia’s beliefs, red is considered good luck, prosperity, joyfulness and  contentment. We can see the red color everywhere, from the ornaments,  lucky envelopes, to the clothes of the elderly on the first days of New  Year.
Coming to Vietnam during the  Tet Festival, tourists can see the whole streets covered with the color  of red. Whichever gifts you plan to give, place a priority on red and  yellow and avoid dark colours. For example, if you want to buy children  new clothes, try to pick the most bright coloured ones. 
Greeting cards
Sending  greeting cards is the custom having its roots from the contemporary  era. It is fast, convenient, and certainly very suitable for today’s  busy modern life. If you are a foreigner and confused about the Tet  Festival gift a Vietnamese friend, there is nothing better than a  greeting card.
Typically,  Tet Festival’s greeting cards are printed with vivid colors like red or  yellow, and distinctive images such as apricot and peach blossom,  square sticky rice cake, parallel sentences, etc. Common greetings can  be told are “Happy New Year”, “All wishes come true”, and ‘I wish you a  healthy and wealthy new year!”.
Around  a week before the holiday, at Vietnamese schools, teachers often help  pupils making their own handmade cards. Pupils then will bring their  cards home and give to show their love to parents and other family’s  members.
Source:Vietnamonline

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